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As technology evolves, marketing experts can measure more consumer reactions to their commercial campaigns, even in ways that are akin to science fiction
Even when the blockchain has so many other uses, most companies in Mexico still just see its potential in the cryptocurrency market
Although technology has been a crucial part of the marketing tasks for a long time, many brands and agencies still struggle to integrate it with creativity
As Pinterest has been doing for several months, many social media platforms are investing in online shopping inside Mexico and at an international scale
Healthcare marketers face many more obstacles than marketers in other industries. To gain leverage, stay ahead, and compete with today’s medical marketing tactics, you need
You probably watch videos on YouTube almost every day, making you one of the 30 million visitors who do the same. When YouTube launched on
Generation Z, also known as the Post-Millenials, the iGeneration, or the Homeland Generation, has arrived. As a marketer, you are advised not to ignore this
With 2020 on the horizon, new and disruptive technological innovations are forcing marketers to evolve their best practices. Here we examine several major marketing trends
We all could learn a lot from Amazon’s 25-year journey. Based on an incredibly loyal customer base, a focus on low product prices, fast and
From the moment your manager assigns you the task of putting together a marketing plan for your business, you immediately start feeling overwhelmed. He is
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