As the United States gears up for the awe-inspiring total solar eclipse on April 8, 2024, Krispy Kreme is treating its fans to a celestial phenomenon of its own. Without the need for eclipse glasses, doughnut lovers are invited to indulge in a galactic taste adventure with the launch of the all-new “Total Solar Eclipse Doughnut“.
Total Solar Eclipse Doughnut: A Stellar Addition to Krispy Kreme’s Menu
Crafted to mark the occasion in the most delicious way possible, the Total Solar Eclipse Doughnut is an innovative twist on Krispy Kreme’s beloved Original Glazed Doughnut. This limited-time offering is enrobed in a luscious black chocolate icing, sprinkled with silver sparkles to mimic the stars, and adorned with a swirl of buttercream that’s loaded with Oreo pieces. At the heart of this celestial treat is a whole Oreo cookie, representing the moon’s silhouette against the sun.
Starting Friday, April 5, through the eclipse day on Monday, April 8, this unique doughnut will be available in-shop and for pickup or delivery through Krispy Kreme’s app and website. Customers can enjoy these individually or as part of a specialty dozen, which includes six Total Solar Eclipse doughnuts and six Original Glazed® doughnuts.
Continuing a Legacy of Space-Inspired Creations
Krispy Kreme’s initiative to celebrate space events with creative confections is not new. The brand has a history of marking significant astronomical occurrences with special doughnuts, dating back to 1969 when it served fresh Original Glazed doughnuts at the Apollo 11 Mission launch viewing.
This isn’t the first time Krispy Kreme has created a doughnut for a solar eclipse. During the last total solar eclipse experienced by the United States in 2017, the brand introduced its doughnuts in a novel chocolate glaze for the very first time, receiving rave reviews from fans.
“Total Solar Eclipse Doughnuts are as rare as the celestial event they celebrate. We invite everyone, whether in the path of totality or not, to enjoy these extraordinary treats. They are a perfect way to celebrate the eclipse, showcasing both your scientific curiosity and your excellent taste,” remarked Dave Skena, Global Chief Brand Officer for Krispy Kreme.
A Sweet Tribute to Space Exploration
Krispy Kreme’s dedication to celebrating space-related events has resulted in a variety of themed doughnuts over the years. From the Mars Doughnut commemorating NASA’s Perseverance Rover landing to the Artemis Moon Doughnut for the Artemis I mission, the brand has consistently found sweet ways to honor humanity’s quest for knowledge beyond our planet.
As the Total Solar Eclipse Doughnut joins this illustrious lineup, it stands as a testament to Krispy Kreme’s ongoing commitment to innovation, creativity, and celebration of momentous occasions in both the cosmos and on Earth. Don’t miss your chance to savor this out-of-this-world treat during the total solar eclipse of April 8, 2024.
About Krispy Kreme
- Krispy Kreme is headquartered in Charlotte, N.C., and is one of the most beloved and well-known sweet treat brands in the world.
- Its iconic Original Glazed doughnut is universally recognized for its hot-off-the-line, melt-in-your-mouth experience.
- Krispy Kreme operates in more than 35 countries through its unique network of fresh doughnut shops, partnerships with leading retailers, and a rapidly growing ecommerce and delivery business with more than 14,000 fresh points of access.
- Its purpose of touching and enhancing lives through the joy that is Krispy Kreme guides how it operates every day and is reflected in the love they have for their people, their communities, and the planet.
