La categoría Entertainment for Music está consolidándose en el Festival Internacional de Creatividad Cannes Lions y este miércoles se entregaron dos Grand Prix.

El video musical de Apple y TBWA Media Arts Lab que mezcló música con publicidad se llevó la máxima presea en la categoría Entertainment Lions For Music.

TBWA\Media Arts Lab, Los Angeles, USA Entrant Company
TBWA\Media Arts Lab, Los Angeles, USA Advertising Agency
OMD USA, Los Angeles, USA Media Agency
MJZ, Los Angeles, USA Production Company
FINAL CUT, Los Angeles, USA Additional Company
FRAMESTORE, Los Angeles, USA Additional Company
CREDITS
Brent Anderson / TBWA\Media Arts Lab Chief Creative Officer
Arnau Bosch / TBWA\Media Arts Lab Creative Director
Robbin Ingvarsson / TBWA\Media Arts Lab Associate Creative Director / Art Director
Kako Mendez / TBWA\Media Arts Lab Associate Creative Director / Copywriter
Brian O’Rourke / TBWA\Media Arts Lab Executive Director of Content Production
Spike Jonze / MJZ Director
Hoyte Van Hoytema / MJZ Director of Photography
Christopher Glass / MJZ Production Designer
Ryan Heffington / MJZ Choreographer

El segundo Grand Prix no fue para una campaña publicitaria, sino para un video musical. Se trata de Smile de Jay-Z, que destaca por su ejecución.

CONTRIBUTING COMPANIES
SMUGGLER, New York, USA Entrant Company
ROC NATION, New York, USA Advertising Agency
SMUGGLER, New York, USA Production Company
CREDITS
Miles Jay / SMUGGLER Director
Patrick Milling-Smith / SMUGGLER Co-founder
Brian Carmody / SMUGGLER Co-Founder
Allison Kunzman / SMUGGLER Executive Producer
Saul Germaine / Freelance Producer
Stuart Winecoff / Artistry Director of Photography
Ben Jordan / Work Editorial/USA Editor
Akin McKenzie / WME Production Designer

Laura Rosenthal / Freelance Casting Director