After years of absolute dominance by Cinnamoroll, the adorable yellow dog with a brown beret, Pompompurin, has achieved what once seemed impossible: becoming the most popular character in the Sanrio universe in 2025. The global vote, which each year gathers millions of fans around the world, concluded with an emotional victory in the history of this beloved Japanese brand, a leader in the kawaii universe.
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🏆 Pompompurin’s Triumphant Return
In the 2025 edition of the Sanrio Character Ranking, Pompompurin received a total of 5,613,659 votes, surpassing by a narrow margin the longtime favorite Cinnamoroll, who came in second with 5,271,342 votes.
This victory is especially meaningful because Cinnamoroll had dominated the ranking consecutively since 2020. However, global affection for Pompompurin was stronger than ever this year, solidifying his place as a character loved by all ages.
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💛 Who is Pompompurin?
For those unfamiliar, Pompompurin is a golden retriever with a fluffy look and a friendly soul. His trademark accessory is his brown beret, and his greatest passion in life is desserts—especially Japanese flan or “purin,” from which his name is derived.
He was born on April 16, making him an Aries, a zodiac sign known for its energetic and affectionate personality—just like him. His charm lies in his sweetness, laid-back attitude, and unconditional friendship.
Top 10 of the Sanrio 2025 Ranking
This year’s voting gathered over 63.1 million votes. Here are the top 10 most voted characters:
| Place | Character | Votes |
|---|---|---|
| 🥇 1 | Pompompurin | 5,613,659 |
| 🥈 2 | Cinnamoroll | 5,271,342 |
| 🥉 3 | Pochacco | 4,132,278 |
| 4 | Kuromi | 3,652,492 |
| 5 | Hello Kitty | 3,349,642 |
| 6 | My Melody | 2,547,302 |
| 7 | Little Twin Stars | 2,282,015 |
| 8 | Hangyodon | 2,243,702 |
| 9 | Tuxedosam | 2,082,914 |
| 10 | Ahirunopekkle | 2,032,405 |
The rest of the list is completed by the following characters:
- BAD BADTZ-MARU
- HANAMARUOBAKE
- Cogimyun
- Kerokerokeroppi
- WISH ME MELL
- GUDETAMA
- U・SA・HA・NA
- MY SWEET PIANO
- GAOPOWERROO
- COROCOROKURIRIN
- KIRIMICHAN.
- Marumofubiyori
- MARRONCREAM
- Chococat
- SHOW BY ROCK!!
- Charmmykitty
- kabukinyantaro
- yoshikitty
- HELLO MIMMY
- SUGARBUNNIES
- Dear Daniel
- LLOROMANNIC
- MINNA NO TĀBŌ
- Pokkyokuten
- Adorozatorumary
- Aggretsuko
- BONBONRIBBON
- nya・ni・nyu・nye・nyon
- JEWELPET
- Tiny chum
- Marshmallowmitain afuwafuwanyanko
- Littleforestfellow
- OSARUNOMONKICHI
- PATTY & JIMMY
- CHEERY CHUMS
- PETAPETAMINILIAN
- Maimamaigoen
- PAUPIPO
- GOROPIKADON
- PataPataPeppy
- Mewkledreamy
- NORANEKOLAND
- Hagurumanstyle
- SWEETCORON
- Hummingmint
- Beatcats
- StrawberryKing
- ZASHIKIBUTA
- FRESHPUNCH
- Puwawa
- MELLOTUNE
- kashiwankomochi
- Caribadix
- PANKUNCHI
- Sugarminuet
- CHERINACHERINE
- PANDAPPLE
- Pokopon’s Diary
- ICHIGOMAN
- Kumamilen
- Winkipinki
- Rilu Rilu Fairilu
- Kusuri no Fukutaro
- THE VAUDEVILLE DUO
- Umeya Zakkaten
- TENORIKUMA
- TARAIGUMA NO LANDRY
- RURURUGAKUEN
- Shinkaizoku
- TINY POEM
- NYOKKI & PENNE
- WE ARE DINOSAURS!
- BUNNY & MATTY
- Bosanimal
- BUDDYEDDY
- THE RUNABOUTS
- Seven Silly Dwarfs
- Risuru
- Pannapitta
- Sportingbears
What kind of animal is Pompompurin from Hello Kitty?
Pompompurin is a golden retriever. With his fluffy appearance and playful attitude, he is known for being friendly and always ready to make new friends. His cute, rounded design reflects his warm and welcoming personality.
What gender is Pompompurin?
Pompompurin is a male character. Although his sweet appearance and affectionate behavior may suggest otherwise, Sanrio has confirmed that he is a boy dog. His cheerful and friendly personality stands out in all his appearances, and his gender identity does not affect how he interacts with other characters.
What does Pompompurin mean in Spanish?
The name “Pompompurin” refers to a popular dessert in Japan: caramel flan or pudding, known as “purin” in Japanese. This name was chosen because Pompompurin is as sweet and pleasant as the dessert, reflecting his adorable nature.
Why is Pompompurin called that?
Sanrio chose the name “Pompompurin” to reflect the character’s fluffy and soft essence. “Pompom” refers to his softness, while “purin” (flan) in Japanese hints at his sweetness and tenderness. His name is a nod to both his personality and his adorable, squishy look.
