Cannes Lions 2024: Interview with Avery Akkineni, CMO and Wanda Pogue, CSO of Vayner Media.

Avery Akkineni, CMO and Wanda Pogue, CSO of Vayner Media, spoke to Merca2.0 about how the use of Artificial Intelligence can help advertisers improve their inventories and make their budgets more efficient to reach the right target.

Today, we are privileged to present insights from two leading experts in the field, Avery Akkineni, Chief Marketing Officer (CMO), and Wanda Pogue, Chief Strategy Officer (CSO) of Veiner Media. In an exclusive interview with Merca2.0, Akkineni and Pogue delve into the innovative ways AI is revolutionizing advertising. They discuss how this cutting-edge technology is optimizing ad inventories and enabling advertisers to allocate budgets more efficiently, ensuring that campaigns resonate with the right target audience. Join us as we explore the future of advertising through the lens of AI with these visionary leaders.

Watch the complete interview here:


Suscríbete al contenido premium de Merca2.0

De Madrid a la Ciudad de México, la fuente más confiable de estrategias de mercadotecnia a nivel global. Una mirada a las estrategias de las grandes marcas y las tendencias del consumidor.

Over 150,000 marketers signed up for our daily newsletters.



Over 150,000 marketers

Sign up for our newsletter and receive the most important marketing, advertising and media news in your email first thing in the morning.

More in Merca2.0

Related Articles

You don't have credit card details available. You will be redirected to update payment method page. Click OK to continue.